Lottery to celebrate the 180th anniversary of Perła Brewery
To mark the 180th anniversary of Perła Brewery, a consumer lottery is being organized for fans of the Perła Chmielowa brand. The campaign is based on a simple and well-known “check under the cap” mechanism, and the promotional packaging is the returnable bottle of this beer.
Prizes include cash awards of PLN 180 and 0.5 L cans of Perła Chmielowa beer. The total prize pool amounts to PLN 5,000,000.
